Brochure printing production skillsBrochure printing production skills
1, looks to be beautiful and generous, the best is very significant expansion of the gas, people feel good on the look and feel. Although the costs would be higher, but the effect can not be shown the call.
2, brochure was originally used to promote business, you can breeze right to your company's course can not go overboard. Can your company to perform, or Yan in the study released product to briefly explain. What is more important is to break the current strength of your company was such a promising.
3, inside pages are not to be too many, too many people will be tired of pages, as long as 3-6 pages maintained at best.
4, if your company has in a number of web site or any major points of the media to do propaganda, then so should your company's Web site in which the major mass media have done a net write up, so if anyone interested can also go directly to Web site or see the TV media When will your memories a bit. This reached a publicity purposes.
5, brochures printing language simple and clear as possible, do not like a great writer, after all, your company brochure to see the culture of people is not the same process time.
6, it is better color printing, not to do black and white, which is an embodiment of grade.
More page brochure, due to the performance of the contents of the more, in order to achieve reunification, the overall feeling of the choreography, we should note that the use of the grid structure; to emphasize the relationship between the changes in rhythm to retain a certain amount of space; color between the The relationship should be maintained as a whole coherence.
In order to avoid the design pay attention only to a single page can not grasp the overall effect of surface conditions, can be used to control the overall effect of the following methods:
First, determine the nightmare creative ideas, according to the budgetary situation and the number of pages to determine Folio; and graphic content in accordance with standard layout would be reduced in proportion to arrange together in order to fully observe the comparison, adjusted rationally.
To find out the whole list of factors that the Chinese Communists, setting a standard or common image of the main factors of these arrangements after the design of other factors. In the whole book to grasp a few key points to point belt to control the overall layout, so that unity has changed, change and seek unity, to achieve harmony, the perfect visual effect.
In the brochure design, the use of the symbol of goods and color associations color, symbolizing the laws of other colors can enhance the effect of goods conveyed. Different types of products often coincide with their sense of color to represent, such as food, electronics, cosmetics, pharmaceuticals, etc. the use of color have a greater difference; while the same type of product in accordance with its purpose, characteristics can be further subdivided. Such as food, in general most of selected high purity and color to express the feeling of a clean; of these red, orange, yellow and other warm can be a better expression of color, smell, taste and other sensory, causing a person's appetite,
Therefore, in the performance of the application of more food; brown used to express the bitter chocolate or coffee and some other flavor of food; green gives fresh feeling, common to the performance of vegetables, fruits; blue are cool feeling, common to the performance of frozen foods, refreshing drinks.
In the use of color in the process it is necessary to note that the performance of a typical common, but also to express their personality. If the use of color tend to be identical, they lost the fresh visual impact. This requires time to break in the design of all types of conventional or customary restrictions on the use of color, dare to explore, according to the contents of the performance or product features, innovative design and unique color style. In short, color brochure designed promotional materials from both the content and characteristics of the product, there are some common characteristics, but also in the same design, unconventional, and unique personality. So as to strengthen the recognition and memory, to achieve a good visual effect.
