Printing market in 2010 will show a diversified developmentTheprinting industry faces increasing competition and pressure. In 2010, when digital printing will now accounts for 4% of the printing market share increased to 14%, which will account for half of the ink-jet technology; 2010, when the overall growth trend will be printed in 3% ~ 4 % for. Over the past few years, the world economy has experienced a difficult period of malaise, and now began to recover, some observers believe that such a cyclical recession will occur every 10 years, a back, while the economic rebound in 2004 will be an important turning point. In the U.S., the country's economic GDP index and the relationship between the print sales are very close, while in Europe,
This relationship is not very clear, but it has gradually attracted the industry's attention. Other forms of media as well as other printing methods are the traditional areas of commercial printing more and more far-reaching effects caused. The entire print supply chain all aspects of the waste of resistance, indicating that the future is unlikely to immediately return to the previous years, printed materials (paper demand) a high growth rate, even if the public increased consumer demand, and the demand for print is not will reach a level like that. Printing and publishing industries are facing increasing competition and pressure; extensive excess capacity caused by work cost had been reduced; Internet use for business in order to
And the growing popularity of competitive bidding system, and further deterioration of the price drop; Eastern European countries technical strength, a certain growth;? Strong growth in India and China is becoming a prepress and production of a major supplier of processing services. These factors contribute to the sub-result is that production continues to increase, but profits went down. So for the supply chain involved in all aspects in terms of reducing costs is a priority for this so that more enterprises will focus on the optimization process and increase the degree of automation equipment. JDF connectivity by this time the right time, but also
Has been widely welcomed by the industry. Despite the economic environment in the past four years, in addition to other business forms and stationery, printing, printing industry, both branches of the various markets in varying degrees of growth. In some ways the factors promoting the development of printing are: the emergence of electronic media to print a drop in demand; print production to non-production environment changes that result in a sheet of paper production growth; printed volume and advertising spending are closely tied to ( Ad spending on the impact of GDP is relatively large), the current annual growth rate of advertising spending in Europe, into a mere 3%, less than 10 years ago, 5 percent annual growth. As the number of
Word strong growth in the media, print is slowly losing its share of consumption in the ad, but in the next few years will continue to maintain such growth rates are now. While in the past four years, the intensity of capital investment is not large, but the printing area of technological progress has not stopped. CTP has been widely accepted and installed, along with automated workflow and the whole of the pre-press printing technology have brought a tremendous impact. Today, more and more highly automated presses are installed, and gradually shorten the length of the printing operation. Digital Printing System has also been great progress, according to a recent survey conducted by Pira's
Is expected that by 2010, when digital printing will now account for 4% of the overall market share increased to 14%, which will account for half of the ink-jet technology. Press Members may have felt the newspaper market in decline, some regions in the world, such as in the United States, it is. However, in Europe, the newspaper introduced some new concepts of print (also developed a number of other forms of revenue), so basic sales can still sustain. In Europe, the total demand for newspapers than in previous years, a slight increase is expected in 2008, will maintain a sustained growth momentum. Magazine magazine is printed
Brush one of the most successful areas of print products, consumer magazine, has been relatively strong growth momentum. E-magazine to become the most important users of the Internet, especially for those who classified ads and reader service class magazines, is expected to be the main body of the print media needs. However, in Oita Eastern European countries, e-commerce is still very backward and compare great growth potential. Advertising Business Class magazine is to communicate with target customers to contact an effective way, so advertising revenue continues to rise above, but is expected to continue for a long period of time. Magazine publishing there is a major problem in the supply chain caused by the waste
This is an environmental problem for the publishing house is also a cost. A major force for growth is the increase in orders, which is relevant to the situation in different countries. Books of this branch of the case would be more complex, because the purpose of publishing books vary greatly, the number of products are also different, from one to several hundred to several thousand. Books are usually sold more slowly, so now more and more publishers began to consider the use of digital print production. At present, only a small percentage of the book is to use digital printing to produce only about 2%, but with the popularity of web publishing, book publishing supply chain will have a certain amount of
Impact. Taking into account the future of book publishing, we should think of the reader's time and the competition among the other leisure and contradictions. Promotional printed promotional print that is driving the main driving force comes from direct mail market, consumption gradually increased to 5% -10% of the speed of the growth rate in some countries even faster. Direct mail is a growing field of printed products most powerful one point in Europe, this value is about 4% in 2001, when the growth rate is also only 3%, which in the larger environment of economic downturn, is still quite good . Direct mail always be seen as a successful product, if it is custom content
And even more so. As technology advances, the public are increasingly willing to adopt a variety of media forms to get information, so catalog and Web site will receive the industry's support, each for different buying groups to promote the overall sales on the rise. Similarly, the application of direct mail products, coupled with a common e-mail and customized Web page to make sales reached a new height. Therefore, the promotion of sales-type printing in the various forms of promotional campaign played an extremely important role. To promote a decline in the strength-based publications, the Internet, in particular, can be downloaded from the Internet directly to a number of PDF manuals and publicity materials
; Download as long as you can print out. Despite the sub-office professionals that printed business forms in the slow decline, while the CAP Ventures research shows that this area still has a 1.2% annual growth (taking into account the price drop as the result of lower sales value of Er Shi), while the PIRA's market The findings of an annual 2% growth. These data were the electronic systems and the impact of desktop publishing, according to RIT survey data is expected by 2020, this area will drop to 2000 level of 25%. The overall trend is down, the growth of 4% in recent years than in the previous
Ten years down a lot. The market for business stationery and other office documents demand is also declining, which also related with the development trend. In addition, some business has been pre-printed letters are good, but on the other hand, the increase in direct products, (the user may need to print more envelopes) will also lead to increased demand for this sub. There is no doubt increase in the sub-sub-sheet, even in the past four years during the economic downturn, but also to achieve an annual growth rate of 3.5%. Taking into account all of these products is expected in 2010, when the overall growth trend will be printed in 3% and 4%.
